Marketing your Business
Many people starting a new business online are at a loss as to what to do to get their new site selling xyz widgets to the top of Google and other search engine. One of the most common ways is to use pay per click(PPC), however this can soon ramp up costs especially on a competitive area.
Now we know that providing good content is one of the keys and backlinks is another, so we need to meld these two area together in order to maximise our results. Hopefully before you started to build your website you did some comprehensive research about xyz widgets and have a list of keywords that you are going to use for marketing your business
The best kind of back link to build is one that comes from a site with a low Alexa ranking or high page rank, which also contains information about the keyword in your link. Of course the keyword must have content on your own page.
The strategy I use and advise others to use is to place a thousand classified ads and build five hundred one page websites linking into the site I wish to promote, now this might sound like a big task, but by the end of it you will have built a solid foundation for your business and also improved your keyword writing skills.
You can also build back links by putting a signature block on any blogs you post, so that when you share them on social sites more links will be built, by what I call silent marketing of your business