Marketing Your Business - David Ogdens Training video Person Branding

Original Posted at David Ogdens Training videos

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This 15 minute training video takes you through the basic step to need to make to start branding yourself on the Internet in order to market your business.

Branding yourself correctly on the Internet set you apart from the masses, so that when you start marketing your business, people will be able to find out more about you and as a result learn to trust you and your business. If you fail to take this basic step it is unlikely that your business venture will be successful and is a reason why the majority of home based and small businesses fail online

David Ogden
David Ogdens Videos
I Get Going Today

Marketing Your Business

Perception

When you consider the Internet, and how Google assimilates information and supposedly places the best information on a particular subject at the top position, you must consider that perception of the reader plays an integral part in the process.

Its apparent that most are relatively clueless on the process known as search engine optimisation. In their minds, or what they perceive to be reality, is in fact not the case at all. This process called obtaining a top position for a website is all about actively submitting live content. The problem with this is simply the fact this its just too simple.

Our perception of what we should do to reach the pinnacle on the net is that we have to go many places, submit content repeatedly and just hope and pray that someone, somewhere will find our products and signup and purchase them.

The reality is this. If you are trying to gain search engine positions to make sales, you are most likely going to be very frustrated with your results. SEO is not about gaining top spots and having people sign up for your program. Its about developing a relationship with a potential client, or lead if you will, that will bring the final outcome of a sale being made.

Veretekk generates leads with capture pages that offer solutions in marketing. People, yes REAL people signup for these every day within our systems. Those people are looking for a way, just like you are, to crack the code in building some type of income. You have offered them those solutions; however, unless you follow up with them, and develop that relationship with a quick call, that lead will simply gather moss, just like most leads in Veretekk will do.

Using Veretekk is about building trust, talking with people, developing that person into a client or a purchaser of your products.

I have been told that making phone calls is not the way to build a business; however, I have found that calling a lead in Veretekk is usually a positive experience. I have also been asked "so what do you say to a lead?" I always come back with the same answer. "How about just saying hello."

Listening to that person will be the step that is needed by you to develop a follower for life. If you do it right, they will respond to you favourably, and possibly become a customer that will follow you on whatever path you choose to take them.

So you see, it really is all about perception, and you being willing to take the first positive step towards building a business with a client that is based on trust. Do this one thing, and building a business is really as simple as getting to the top of the search engines.

SEO is Simple?

It is as simple, or as complicated as you choose to make it. We hand you the keys with Veretekk, but you must choose to start the engine and drive this powerful vehicle to the top!

Good Morning from David Ogden - Veretekk Trainer

You will want to connect with me @ David Ogden Training Videos. Here, I offer great information concerning all aspects of Veretekk.

David Ogden
Veretekk Trainer
1-386-308-1956 (24 hours)
davidogdens [@] gmail.com
Office Hours-6AM-12AM GMT +8
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Marketing Your Business

Marketing Your Business
Do You Know the Power of Veretekk?

Its obvious to me that few know the power of Veretekk, and the different aspects that we all have access to, in a Gold Veretekk system. Most think they have to go outside the system. The believe that the way to gain search engine positions and create backlinks is to produced a massive amount of WordPress type blogs. Most tend to spend more time in building those blogs than they actually do in using the tools and systems within Veretekk to promote their businesses.

Case in point here. I am going to offer a few suggestions to really ramp up your success on the Internet. Consistent use of these existing tools can mean an increase in revenue, and in potential customers finding your sites.

First-Family Classifieds

In case you did not know this, 1-Family is the oldest classified ad site listed on the Internet. Posting ads to this domain aged site, will simply mean producing backlinks to the site that you are pointing to with your ad system. I personally prefer to use my own 1-Family, and there is a reason for this. I want that system to be powerful on the Internet. I want others to find my links on the sidebar, and signup for my other services. Others may tell you that its important to spread your info around, but I disagree. Develop YOUR own system first and foremost for maximum effectiveness.

Free Page

I am not sure that you know this or not, but Free-Page.net is absolutely one of the best places to build sites. You do not have to go anywhere to build an effective website. Just go to your own Free-Page.net site, and start. Use simple html code and a few hyperlinks. Title them correctly, and send them along their way on Google. You have just submitted your site to a very substantial aged domain service, and Google will pick up on your content very quickly.

Here is the Process

Create 1000 First Family Ads pointing to your marketing site. Create 500 Free Pages. After you have done this, go and create more. I could run, and have done so, a highly effective SEO campaign just using these two systems.

So, Do You Know the Power of Veretekk?

Good Morning from David Ogden - Veretekk Trainer

You will want to connect with me @ David Ogden Training Videos. Here, I offer great information concerning all aspects of Veretekk.

David Ogden
Veretekk Trainer
1-386-308-1956 (24 hours)
davidogdens [@] gmail.com
Office Hours-6AM-12AM GMT +8
Top SEO Results Tools  |  RSS  |  Conference Room  |  Videos  |  Contact Me

Marketing Your Business - Top SEO Results

Search Engine Optimizations Company

Veretekk is known as the search engine optimisation company. We have been around longer than almost all companies actively pursuing Internet business on Google. Veretekk has provided hundreds of thousands of people with the mentoring they need to protect their business interest, and to learn the art and science of search engine optimisation.

Many who pursue the course of creating wealth from a work at home business model fail to realize the absolute necessity of getting their sites listed on the search engines, thereby gaining traffic, increased page rank on Google, and having motivated visitors view their site. Without Internet exposure, and online business is doomed to fail.

Its important to note here that there are few, if any, MLM or network marketing companies out there that mentor their people in the art of SEO. Their basic approach is to gather people that you may know together, and have the so-called marketing legend, get them excited to join your business. This is a loaded game at best, and if you are not careful, you will lose the friends and family that you have now. They will hide behind their doors every time that they see you, because they know that you are going to pitch your latest and greatest gimmick to make money online.

At Veretekk, we are not about that approach at all. We mentor others on how to build a substantial and professional profile on the Internet for their websites. We mentor others in educational marketing. We are not about hype and claims, we are about getting results.

Good Morning from David Ogden - Veretekk Trainer

You will want to connect with me @ David Ogden Training Videos. Here, I offer great information concerning all aspects of Veretekk.

David Ogden
Veretekk Trainer
1-386-308-1956 (24 hours)
davidogdens [@] gmail.com
Office Hours-6AM-12AM GMT +8
Top SEO Results Tools  |  RSS  |  Conference Room  |  Videos  |  Contact Me

Marketing Your Business

No where else will you find "real" leading edge marketing technology like you will receive from the Veretekk search engine optimisation services. Traffic Portal marketing is one such innovation. While the rest of the industry is still trying to figure out how to effectively build legitimate massive email lists, Veretekk established email verification system allows the company to pursue loftier markets.

If you are looking for the future in online lead generation, it is through Traffic Portals. In recent years there have been numerous methods for generating business prospects online including things like FFA pages and bulk emailing. These techniques have proven quite effective for generating large numbers of leads... but times are changing. People have become desensitised to the massive amount of bulk email and SPAM that finds it is way to their mailbox each day. After all, who cares if you have 1 million email addresses, if none of the recipients will ever read anything you send to them!

So how are Traffic Portals different? Simple because at the heart of it, Traffic Portals allow you to offer something of real value to a prospect. This then allows for an increased level of communication between you and that prospect setting you further and further apart from the masses of bulk email they receive. Your ability to offer more and more of these valuable services to the prospect continues to widen the gap so that eventually you develop a very strong sphere of influence.

Veretekk has developed a large flotilla of unique, valuable, web based services on a large array of subjects and domains. Just as incredible, this large and growing portfolio of Traffic Portals, is easily managed with Veretekk's intuitive management system. Each Traffic Portal is equipped with it is own set of automated advertising and marketing tools too. It is all push button easy and it just gets better. Each Traffic Portal has been designed to have it is own custom type of viral marketing flare.

But, it is the viral nature and potential of Traffic Portals that will allow you to truly explode your business. Veretekk's Traffic Portals are designed so that they are not only valuable to your prospect in a direct way... they compel the prospect to use the service in such a way that they are effectively promoting your Traffic Portals for you!Veretekk coined this online marketing phenomenon as Viral Marketing years ago. Imagine 1,000s of people attracted to you through these Traffic Portals... not only for the direct value potential it offers them... but also for the value they perceive in actually promoting your services to other people. This allows you to turn 1,000s of prospects into promoters for you!

The quality of the leads these Traffic Portals produce is also unique. Despite having 10s of thousands of Veretekk subscribers, each Veretekk Traffic Portal system produces a steady flow of leads for each subscriber. What does this mean? It means each lead is uniquely targeted to one individual subscriber. Veretekk's privacy policy assures that every lead entered into the system is only paired with one subscriber. A one time relationship with little, if any, abuse associated within the Veretekk system.

No other solution comes close to the value, service and price Veretekk delivers. If you are serious about building a successful online business, your first priority is an Veretekk subscription. Unfair Advantage? There is nothing unfair about taking your time and doing it right. You have to experience it yourself! Simply fill out the application for here. It is only $54.95 per month. Now think about this for just a moment. What do you get for that $54.95?

Our Exclusive VPanel Hosting. This is not your average canned hosting account. This is professional grade hosting that almost no one offers but Veretekk! Unlimited Autoresponders. Oh yeah, unlimited means unlimited, and all tied together with your own pop3 email account! Now, if you have been with Aweber, Constant Contact, Prospect Response, TrafficWave and other autoresponders, you know for a fact that you send out from YOUR email account. NOT with Veretekk as you have your own stealth mail account like this: davidogden@veretekk.com Go ahead spam bots, and pickup that email!

5 Person Web Conference Room. Now if you know anything about web conferencing, you know for a fact that it is the way to communicate with others around the world, for almost nothing. Well, for the $54.95 upgrade to Gold, you get your own fully configurable conference room. Login to my conference room, and check it out!

I could go on forever about features, but the fact of the matter is that the features listed above are only a portion of the raw search engine optimization power that you have with Veretekk.

So, what is the holdup? Signup for Veretekk today, and I will call you to get you setup the right way!

Good Morning from David Ogden - Veretekk Trainer

You will want to connect with me @ David Ogden Training Videos. Here, I offer great information concerning all aspects of Veretekk.

David Ogden
Veretekk Trainer
1-386-308-1956 (24 hours)
davidogdens [@] gmail.com
Office Hours-6AM-12AM GMT +8
Top SEO Results Tools  |  RSS  |  Conference Room  |  Videos  |  Contact Me

Marketing Your Business - David Ogdens Training video

Original source: David Ogdens Training Videos Marketing yout business Advice

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Todays short video is in answer to a question raised on the Warriors forum from a Newbie who is not having any success marketing his business.

My forum post is shown below

[quote=fencepost;5164946]
I am posting ads to Safelists
I am sending Emails.[/quote]

I think you are concentrating on the wrong areas, safelist do not produce results and email is no longer the marketing tool it used to be.

People are sick and tired of people selling from adverts on TV, Phone calls emails and even text messages, they are big turnoffs. what you need to do us to learn to market not to sell. what are people looking for and what solutions can your product or services provide.

You would be better to spend your time building your own quality backlinks, because quality is the key to success. do not write stupid comments on forums and blogs just to get a backlink from the signature, especially if the subject is not connected to your business.

Build your own blogs and simple one page websites providing quality information backlinking to your own site

Now I have spotted one reason that I think you are not yet making making money, Your website is a cloned site and it does not have any metatags or any way of providing updated content from RSS feeds etc. You will never rank high in results because its like an affiliate site.

I suggest you do some keyword research on "speeding up your computer" etc, buy a domain name that includes your best keyword. Build a simple blog of your own and write daily posts and pass the results to Clickbank.

Do not be satisfied with being part of the herd you need to set your sights on becoming a leader.

I closed the Video with an example of customising a Veretekk sites source code to claim as my own.

David Ogden
David Ogdens Videos
I Get Going Today

Marketing Your Business

Orignal Posted at David Ogdens Training videos

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This 15 minute training video shows you how to customise themes and plugins to make them your own and improve both the look of your wordpress blog and your presence on the Internet search engines.

There are thousands of plugins however you are strongly advised to keep them to a minimum as they all carrying backlinks to other sites and can slow down your website. For instance you do not need plugins for SEO as you can place metatags in your headers.

You can also use text widgets rather than pluggins to add social networking such as Google+

David Ogden
David Ogdens Videos
I Get Going Today

Marketing Your Business

Original Article on David Ogdens Blog

Marketing Your Business
Business Planning

The first thing to remember is that earning money online is not easy and very few people actually earn their living online. you need to be prepared to do a lot of research and planning. If you have any passions, then explore those area's first, as you will be more likely to succeed if you have an in depth knowledge on what you are selling or writing about.

Once you have selected your area or niche you can get down to some in depth research using Google and Alexa to find out what people are searching for and what kind of traffic you can expect. You need to examine keywords that are popular and one of the tools you can use is the Google keyword tool, but remember that this is biased towards pay per click (PPC) advertising and if you are looking to dominate organic search results one tip I have ,is to avoid choosing any keyword phrase that does not have paid advertising on the right hand side, as you might dominate this keyword but get no traffic.

Your research may take weeks but it will form the bedrock of your business so don't be tempted to rush it. Once you have your keywords it time to set up a site and to be honest it is easier to use a blog rather than a traditional site as it is more dynamic which will result in better indexing. Remember when choosing a both a domain name and title think keywords. You also need to add relevant metatags for keywords,description,Google,Alexa, Bing etc. Once your site is live then you need to add keyword specific content on a daily basis and also start building backlinks by posting to classified ad sites and build standalone webpages.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

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Learn Basic HTML for marketing your business

Marketing Your Business
HTML

Hypertext Markup language is a code used to tag text files to achieve font,colour, graphic and hyperlink effects on websites and blogs. It is easy to learn and can enhance marketing your business when used in the right way you do not need any special tools , however an editor such as EditPlus can ensure you produce clean code.

Many people make a mistake with HTML by trying to produce pages in WordPress but this produces a lot of redundant code, others try try to use too many features and colours. when using HTML for marketing your business you need to keep it plain and simple. there are half a dozen or so simple codes;
< b> < /b> around a word or phrase for Bold
< i> < /i> around a word or phrase for Italic
< u>< /u> around a word or phrase for Underline
< p> To start a new Paragraph

< a href="http://davidogden.org"> link test here < /a> Link to David Ogden

When using the codes above omit the leading spaces. The above HTML codes are quite sufficient to create good looking blog posts and emails.

When it comes to websites you may need to use a few more commands say to insert the odd graphic

< img src="https://www.google.com/intl/en_com/images/srpr/logo3w.png" width="120" height="32" border="0" alt="Google Logo">

note the alt tag is a description shown if image is not displayed and should used to pass a keyword about the picture to search engine spiders.

Now if you wanted to add a hyperlink to your image you can use the following code.
< a href="http://google.com">< img src="https://www.google.com/intl/en_com/images/srpr/logo3w.png" width="120" height="32" border="0" alt="Google Logo">
Again omit the leading spaces in front of a and img for code to work.

I have also produced a new video on http://trainingvideos.davidogden.org which covers some further examples.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

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Marketing Your Business

Marketing Your Business
Training Videos

I was privalidged to attend The Warrior Training Course today hosted by Butch Hamilton. There were many Veretekk subscribers in attendance, and the session was geared to talking about how to effectively configure the Veretekk lead capture pages in a Gold System for maximum effectiveness on the search engine of Google.

The Veretekk system is by far, one of the most powerful way to promote any business. This means any business, not just MLM or network marketing concerns. Veretekk is a rich and interactive system whereby all the elements are located under one tent. We have literally everything under the one Gold Veretekk system that anyone marketing a business concern can use to create a positive profile on the Internet with, and also to gain leads and prospects that may just take a look at a particular business being promoted.

The search engine optimization training provided by the warriot traing course is open to anyone and is among some of the best information out online concerning the obtaining of top positions on Google for marketing sites.

Veretekk is not a simple system to learn; however, for the dedicated person, or team, there is absolutely no better backlink building system out there on Google today.

Since 1996, Tom Prendergast and Veretekk has been providing average people with the unique marketing your business plan that worked in the past, and will work in the future as well. This is no push button watered down SEO system, but rather a strategic and sophisticated SEO package that does work when fully utilized to increase traffic and visitors to an efficiently marketed site.

The one area that separates Veretekk from all the other systems available is the simple fact that it is totally integrated. Veretekk isliterally able to provide anyone who desires the education and knowledge to market a business effectively and seamlessly. The low cost of subscribing to Veretekk, at only $54.95 per month, or $1.84 per day, is further proof that this system is the one for professional business men and women to consider using for maximum results on the Internet.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogden's Blog   International Adventurers
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Marketing Your Business

Marketing Your Business
Training Videos

I have now completed my new site Training videos and have placed three of my videos there which can help people to market their business on the Internet. Over the coming weeks and months I will be adding more training videos and this site will become the centre for my online mentoring.

The first video is about setting up a Wordpress blog on Veretekk hosting, going through the stages of setting up a new subdomain and transferring the program zip file, creating a database for the blog content and changing the sample configuration to launch you blog

The two other emails are related to providing good content to market your business, one shows how not to email, and the other show you how to edit Veretekk autoresponder messages to improve subscriber retention.

Future training videos will cover some advanced WordPress techniques, the use of EditPlus as a simple HTML editor, together with more examples of what works to improve the success of your Internet marketing efforts. Plus how to supercharge your efforts when using one of the top SEO results tool.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogden's Blog   International Adventurers
Philippines Better Home Based Business   Sell Your House FSBO

Marketing Your Business

Marketing Your Business
Video training Video is an important area for marketing you business which is often overlooked, they say a picture paints a thousand words, but video ands sound as well. Depending on your business, you video maybe about products or services or some form of training.

Videos can be uploaded to Youtube or added to blogs and websites, the choice is yours, however Youtube in common with other free services can shut down your video without notice, so it is better to host your own videos.

To make videos for use in marketing your business you will need some form of software and a popular solution is to use Camtasia, however I have been testing a number of free options and have settled on an open source system CamStudio, the only drawback being it does not produce flv flash, but you can combine it with a free video flash converter from DVDVideosoft and it provides excellent results.

Once you have made a video for marketing your business it is a simple matter to add it to your website using the code created from the flash converter or else you can upload the flash video to Youtube.

I have published a number of marketing your business video's already on Youtube and on my own website and will soon be creating a new video site.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogden's Blog   International Adventurers
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Marketing Your Business

Marketing Your Business
email marketing

Email marketing used to be a good way to market your business, but now due to the influx of scammers and spammers its is largely ineffective, unless first contact is made my some others means.

Many people wonder why it is that when they use an email blaster they get no response and the answer actually often lies in the message they are sending out, if all you are sending is an advert for your latest get rich quick scheme, the first stumbling block is the various spam traps which will be searching for spam content.

The best emails are those sent out in plain text but people often insist in adding banners and photos, which to be honest and no place in emails, especially with the growing trend of small mobile devices, which cannot display them and often cost the user money due to data fees.

Yes people want information, which may answer questions or expand on the use of your product or service but they do not want to be pressurised to buy, with special gimmicks.

Do not keep loading the same boring business marketing message in your email its big turn off.

So how do you run a successful marketing campaign for your business, well the first thing to do is to start building a rapport with the client and discover what it is that they want that you can provide. The best way to do this is some form of contact form, which needs to include a telephone contact number.

The next step is to call them and have a conversation with them about them, not about your business, take in what they have to say and then you can email them, even adding them as a subscriber to a suitable autoresponder. If they like what you send them they will become a subscriber for life. If not move on.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogden's Blog   International Adventurers
Philippines Better Home Based Business   Sell Your House FSBO

Marketing Your Business

Marketing Your Business
Top SEO Results

How many different tools do you use on a regular basis to market you business, I would imagine quite a few, covering blogs, email, video, social marketing sites such as facebook and twitter, press releases and webinars.

Now most people look for the cheapest option and quite often will find free tools to use, but to be honest this strategy can backfire on you, blogs on Blogger.com and Wordpress.com can be shutdown without notice, so you need to ensure that your blogs and websites are set up on your own hosting.

No serious online business uses free resources, some companies offer free hosting but you will find that then you are advertising for others and to be honest that does not look good or very professional.

To market your business you need to own your own domain and email address avoid using using free services such as Google, Hotmail and Yahoo all who have issues.

In my honest opinion the only the place for free, is to offer a free trial period so someone can try out your site or product say for 30 days

So todays message is review you use if free in marketing your business.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogden's Blog   International Adventurers
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Marketing Your Business

Marketing Your Business
Top SEO Results

Google appear to be changing their attitude to Get rich quick scams and ways of making of making money online. It has long being known that direct marketing of Affiliate links is not effective as they rarely appear in search engine results. however the latest changes appear to have a broader affect when marketing your business.

I have been watching the position of my personal website on Google and noted it had fallen from page one and at the same time my Alexa ranking was increasing, rather than decreasing, so I asked a friend of mine Butch Hamilton, for his thoughts on the matter. He looked at my website and suggested that "make money online" might be the problem, so I rewrote by description and removed the offending words and now my site is back on page one and my Alexa ranking is starting to fall again.

It seems I had become complacent in marketing my own name, which is one of the first things you need to do when marketing your business. You need to keep an eye on the performance of your keywords and be prepared to take action if performance begins to fail over a period of time.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogden's Blog   International Adventurers
Philippines Better Home Based Business   Sell My House and Earn Money

Marketing Your Business - Top SEO Results

Marketing Your Business
Top SEO Results

There are literally thousands of people searching for information regarding Top SEO Results techniques to be used in marketing their business, and the same questions keep reoccurring in many forums. Now I am not sure if it laziness on the part of individuals, but if they looked at many of the threads in a forum they would probably find the answers without starting a new thread.

If it is not laziness then perhaps it is because they are confused and certainly some so called Top SEO results experts do tend to overcomplicate matters, talking about keyword density, Google Algorithms, Panda updates and the like. so what is SEO and how can it help in marketing your business.

According to Wikipedia

"Search engine optimisation (SEO) is the process of improving the visibility of a website or a web page in search engines via the "natural" or un-paid ("organic" or "algorithmic") search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. SEO may target different kinds of search, including image search, local search, video search, academic search,[1] news search and industry-specific vertical search engines"

The Top SEO Results to not appear overnight and SEO work begins long before you have a website. Keywords and market research are the key. You need to research a market that you have knowledge about and one that is popular because there a many searches carried out on a daily basis. Many people attempt to build a website around a product or service they have little knowledge about, and this sets them up for failure. How can you provide quality information on a regular basis without having the knowledge provide quality content.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogden's Blog   International Adventurers
Philippines Better Home Based Business   Sell My House and Earn Money

Marketing Your Business

Marketing Your Business
Titles

Today Butch Hamilton Veretekk's Director of Marketing introduced, the correct use of titles when marketing your business online, during his weekly webinar.

Titles are a very important area for SEO and many people fail to use them correctly. A title needs to always include your keyword and not something like "Special Offer" so as you can see on this post the title is marketing your business.

Now if you have a Blog, it is not unusual for many of the posts the carry the same titles as the keywords you are chasing down and there is nothing wrong with this because the search engine spiders will use your title as they index your posts, so that eventually you will begin to dominate your chosen keyword or keyword phrase.

Titles form a part of the keyword flow of information that you present to search engine robots, starting with the title of the website or blog and flowing via the posts into the content itself which will add information about a particular keyword.

Links coming into your site also need to carry keyword titles which will add more authority to your site especially when they come from sites with low Alexa ranking about the subject of your keywords. Here again people reduce the effectiveness of their sites by linking from sites totally off subject. I will only link from a site where I have added substantial information, that a reader and more importantly a search engine robot can follow to gather more information.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogden's Blog   International Adventurers
Philippines Better Home Based Business   Sell My House and Earn Money

Marketing your Business -SEO

SEO Techniques are used to raise the profile of a website or blog in natural search engine results as opposed to PPC advertising where the highest bidder get tops exposure.

There is nothing mystical about SEO, it is a matter of plain common sense, although many so called gurus will attempt to confuse the issue talking about Google Panda updates and black hat methods of trying to beat the Google algorithms.

SEO start with the basics of finding a niche market and researching the relevant keywords. Then you purchase a domain containing your main keyword.

The next stage is important you need to build a website or blog paying attention to title, metatags and content. Content is king and you will need to provide fresh content on a daily basis.

Once you have your website complete, submit it to Google and then start building backlinks. Your back links need to come from sites which have contents relevant to your keywords and the links need to contain your main keywords.

The method I use is to build 500 one page web sites and place 1,000 classified adverts each containing more information about my chosen niche. now once the initial target is reached, I actually continue adding new web sites and ads on a daily basis.

You also need to write Press releases whenever to have something to share about your business.

You can build further links by creating blogs all leading back to your main site or blog, overtime you will see your Alexa ranking reduce and your Google search results improve.

To be honest I do not recommend blog commenting except where the blog is about your niche and remember when you are posting comments in blogs on forums you need to supply good content. Far too many people tend to post frivolous comments just to promote their signature link, this is BAD practice and will often get you banned as a spammer.

Marketing your Business

Marketing Your Business
Keyword Selection

How much time do you spend research keywords to market your business, a few seconds, minutes, hours or weeks, there is no real answer but the estimated research time for Keyword Selection is generally between 3 to 20 hours or if you are a novice up to 40 hours. The more time spent on research the better your chances of success. On occasions I have spent up to a month analysing data.

When you first come up with a keyword idea enter it into a Google search box and look to see how many pay per click (PPC) adverts are on the results page, the more the better, if there are none I suggest you choose another keyword.

Next look at the top results and using Alexa examine the traffic and links, the lower the Alexa ranking the better. You also need to look at the web site design to check on the metatag information to discover what keywords are being targeted, because they will be your competitors in marketing your business.

When you are starting out you are of course keen for success but sometimes you may be better to start with a long tailed keyword, which contains your main keyword, if you use the Google Keyword tool this will help select alternative keywords.

Selecting your keyword is the first stage of marketing your business, next you will need to build a web site, blog or landing page, remembering, that you need to include your main keyword in the domain name, title and metatags.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden David Ogdens Blog International Adventurers
Philippines Better Home Based Business Sell My House and Earn Money

Marketing Your Business

Marketing Your Business
Back Linking

One of the most important methods to improve your search engine results is to build backlinks now many people think that this just involves making a few comments on blogs and in forums and this is entirely wrong and will often get you banned. So what are the alternatives well you could buy links but I would not recommend this as what is the point of having links on a website that has absolutely nothing to do with the content of your own site.

The best alternative in my opinion is to build your own links in high traffic sites such as Freepage and 1-family classifieds which have Alexa rankings of 100,000 and 150,000 respectively and are frequently visited by search engine robots.

So what content do you put on these sites, well for one you do not advertise even on 1 Family classifieds, you provide information or spider food for robots. Butch Hamilton is a master of this technique and I would even go as far as suggesting you to subscribe to one of his feeds to learn for yourself.

You need to get into a routine of writing posts in both of these systems on a daily basis and over time you will build massive backlinks. Now some people have writers block and generally this is because they are trying to promote something they know nothing about. Knowledge is king you need to study and learn about your business in order to be successful, as you learn then you can write about it, its a two way process.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogdens Blog   International Adventurers
Philippines Better Home Based Business   Sell My House and Earn Money

Marketing Your Business

Marketing Your Business
The Future of Marketing

Tom Prendergast recently revealed to members of Veretekk his view of how the launch of Veretekk V2 in the next couple of months will mark a step change for how online business will be marketed. During the past 18 months the various Veretekk marketing assets have been updated so as to offer one seamless application.

The Platinum control panel, a top SEO results tool, which can be used by group leaders to assist member of their group with their marketing efforts will also be upgraded. I have personally used this tool during its development and it can very quickly take your sites up to the top of search engine results.

Both products will have new features and create more ways of earning more money online. watch this space for more details.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogdens Blog   International Adventurers
Philippines Better Home Based Business   Sell My House and Earn Money

Marketing your business

Marketing Your Business
Unique Mentoring Offer

Today saw the launch of the the Warriors Training course, run by Butch Hamilton the Marketing Director of Veretekk. This was the first time that members of the general public had access to mentoring from Butch who is a master of Internet Marketing.

The mentoring session today demonstrated just how to use the Google search engine to obtain more information about a particular company or site, as well as using Alex.com to provide more enhanced information.

Many people talk about back links being an important factor regarding search engine results and you can do a quick check by using the link feature in a Google search box such as links:davidogden.org Fascinating insights on what you can discover about any website, business or person. The session was recorded and I highly recommend watching in to learn how to market your business.

You can catch up with the details by registering at http://thewarriortrainingcourse.com/ If you have any questions please feel free to contact me

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogdens Blog   International Adventurers
Philippines Better Home Based Business   Sell My House and Earn Money

Marketing your Business - Mentoring Course

Marketing Your Business
Unique Mentoring Offer

Have you ever wondered why a few people succeed but most people end up spinning their wheels and getting nowhere fast. Would you like to learn from experts, who are not only successful but who are prepared to provide you with a Blueprint to success.

This public one of kind mentoring has never been made available before however the techniques have been used by a limited number of people who have achieved consistent results in building successful returns from many online business opportunities.

The course itself is free, however you will need to invest small sums of money to purchase materials such as domains, hosting tools and application. it is expected the course will commence this week with two weekly session, which will be recorded you you can watch them at a time convenient to you.

for more details sign up at http://thewarriortrainingcourse.com/ If you have any questions please feel free to contact me

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogdens Blog   International Adventurers
Philippines Better Home Based Business   Sell My House and Earn Money

Healthy Weight Loss - Obesity

Healthy Weight Loss
Obesity news

Over one third of American adults are Obese according to the centres for Disease control and Prevention and this is backed up by a recent report from the Trust for Americas Health and the Robert Wood foundation, which found that Obesity increased in 16 states over the past year and not one state showed a decline.

Obesity is a worldwide problem and over the past 30 years the percentage of obese men has doubled to 10% and for women has now reached 14% of the population.

What is perhaps more worrying is fact that just an extra serving of unhealthy fast food can represent an increase of just under one pound a year. So you need to think twice before asking for more.

Did you know that according to research carried out at Harvard, if you you have four obese friends, it doubles your chance of becoming obese, the exact cause is not known but a possible explanation could be that if a person is around others with unhealthy eating habits, they may pick up those same bad eating habits.

Healthy weight Loss
Phone 386 308 1956 after 6PM EST

Marketing Your Business

Marketing Your Business
Are You Always Truthful

I know that when I first started marking I used to use pre written sales letters for products I was selling, you know the one I mean how I lost 22 lbs in four weeks etc. Now I have never had a weight problem, my weight has been constant for 40 years, so it is right to market in this way.

Generally speaking I avoid making these statements because I no longer try to sell my products but just present information relating to the products, so in the case of the example above I would write an article about the benefits of losing weight.

I recent made started a thread in the warriors forum to find out if other members were truthful or not. http://www.warriorforum.com/main-internet-marketing-discussion-forum/461867-you-always-when-truthful-marketing-your-business.html#post4788399 and was quite surprised by the number of people who are still responding. Some like me agree when they started they knew no better, when they brought into a way of marketing which was a lie. Others have stood firm from the beginning.

One thing is very sure if you try marking your business based on a lie, you will be found out and live to regret it. Everything you do on the Internet is recorded and will be available long after you are dead and buried. the is no hiding place. So think twice before joining an opportunity which expects you to lie.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogdens Blog   International Adventurers
Philippines Better Home Based Business   Sell My House and Earn Money

Marketing Your Business

Marketing Your Business
How not to market your business

I have not been posting recently as I have been engaged in conversations on a few forums, studying what works and what doesn't. No - forums are designed for discussion not as a place to build backlinks as some people try.

Forums such as The Warrior Forum and WAHM do not allow signatures to be added to posts until a certain criteria is met, in order to reduce fly bye posters. Usually there are also rules about links in posts or where you can promote you business, break any of the rules and you will be suspended or even banned. They are however great place to learn about marketing you business and at the same time get answers to questions or clarification on what works and what doesn't. But not everyone understand the advise been given out.

I having been looking at how people advertise their business in the WAHM forum and these are some of the headings.

This is the easiest way to make money online and you will guaranteed

7 posts with same content in last 3 days

Work from home free! Make extra money!

over 51 posts in two weeks

All the above posts contain exactly the same content, nothing new or informative a complete waste of time, unfortunately all they do is clog the system, I do not know why they continue.

Now compare that with my advertisement in the same part of the forum

How to Earn Money in Property

2 posts in three days in one thread so that the reader can learn a little more about my business each time. You need to engage the reader and earn their trust and respect, providing information which will assist them in making a decision, rather than try to wear them down with the same old tired message. It is not only forums that suffer from this mentality some people use email in a similar way.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogdens Blog   International Adventurers
Philippines Better Home Based Business   Sell My House and Earn Money

Marketing Your Business Why Free does Not Work

Marketing Your Business
Why Free does not work

This is a continuation of my previous post which I also posted on on the warrior forum which has an Alexa ranking of 139, meaning it is popular place to discuss Internet business. Now I am talking about discussions, not just somewhere to post a comment. There are many differing opinions but in general their is a realisation that free is not good for business. One comment was from someone who was prepared to give away a million copies of his software, just to have a huge list to market too, this is a big mistake, if he had only charged $1 he could have put a million dollars in the bank. The old saying is a bird in the hand is worth two in the bush springs to mind

There is no such thing as a free lunch, if you want something you need to be prepared to pay for it, if you want people to work with you you want a commitment and someone will always perform better if money is at stake.

Some years ago when I was running a Pub I discovered that by linking staff payments to the weekly takings the staff loyalty and turnover increased, and the staff also started coming up with ideas on how to attract more customers. One idea was to replace buy one get one free with 4 glasses for the price of 3 and it worked great.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogdens Blog   International Adventurers
Philippines Better Home Based Business   Sell My House and Earn Money

Marketing your business

Marketing Your Business
Why Free does not work

Many marketers suggest giving away something free when marketing you business online, but this can attract the wrong type of people. If you are selling a product or service which requires ongoing payments by customers you are better to be honest and inform them up front. I have seen many people suckered into a business and then finding out that they need to spend hundreds and sometimes thousands to purchase extra essential tools, leads and websites. this is bad for business and usually forms part of some get rich quick scam.

The other thing to remember if you are using an email campaign is free is a word often blocked by spam checkers so your messages will not get through.

If people cannot afford you product or service don't let them waste your time, it is better spent your energy nurturing customers who do have money, to be honest people who want to succeed will find the money. Some people will even hold a garage sale to start their business.

The stark fact is you cannot start any kind of business without money online is no different to offline. You need to put your money where your mouth is and yes it also means you have to work at it. It might take a minimum of six months before you get a return on your investment and longer to get into profit. Offline it takes years to get into profit and the costs are greater.

So now you see why free does not work.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogdens Blog   International Adventurers
Philippines Better Home Based Business   Sell My House and Earn Money

Marketing your Business

Selling you property can be a very time consuming business if you do not get it right and many people prefer to use an Agent or Realtor to save them the time and effort, however there is always the question arising are they value for money. More people are now turning to the Internet and placing their own adverts on classified sites. Where their adverts may be hidden amongst other categories, now I have been marketing on line for many years and know that placing classified ads online just does not bring results.

You need to to have your property information on a site specialising in properties. When I sold my property in Malaysia, I actually built and promoted a website solely to sell my condominium and it worked my property appeared in top search engine results and was sold in a month. compare that with a friend of mine who's apartment in the same condominium which was been marketed by an estate agent and also by his own online placing of classifieds which took over a year to sell.

Not only did mine sell quicker but I got a higher price and saved some 10% in agents fees. Now building a website just to sell one property is not feasible for most people, so the next best thing is to find a property marketing site site which has clients searching for properties.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogdens Blog   International Adventurers
Philippines Better Home Based Business   Sell My House and Earn Money

Top SEO Results Tool

Marketing Your Business

Houses for Sale

Today was a day of frustrations, it started ok I did my online marketing and then decided to to do some offline marketing of my sell my house property business, but combine that with a fitness session by using my mountain bike. The route I chose was the old coastal road. I packed a few leaflets in my hydration pack and set off. Before I had gone too far I had to stop and adjust my saddle as it was working loose on the gravel dirt track. Saddle fixed and I was on my way, spotted a house with a for sale sign. Nice house but no one home, tool some pictures and set off down the route. A few miles later another nice house but again no one home. spoke to neighbours across road and learn owner has Internet cafe in Sindangan. Got the phone number, readjusted my saddle and decided to head home for lunch.

After lunch, started trying to contact owners of properties and guess what not one reply. One person had 5 different numbers and did not answer, unbelievable. I had one email address but that was useless as the domain was missing. I tried on and off all afternoon and by evening time the whole network was busy so what can one do.

Yes network problem's are out with ones control however if you want to sell something you need to answer phones, it is almost as if the owners are not interested in selling.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogdens Blog   International Adventurers
Philippines Better Home Based Business   Sell My House and Earn Money

Marketing your Business

Marketing Your Business

Today is a departure from my usual tips on how to market your business, as I discovered new company with a unique marketing plan which not only can save people money when moving house but can also be turned into a business. The worlds finances are still in dire strakes and many people are struggling to sell houses to reduce their debt burden. The problem is there are few buyers and the costs of moving house can mount up quickly. I should know having moved house earlier this year.

• The company provides a free listing for all sellers and if the property is not sold in 12 weeks pay the seller a small weekly compensation until sold.
• Buyers are also encouraged to use the service and will have legal fees and survey paid plus 50% of removals costs.

That is a win win situation for both parties, but how can they afford all this, the answer is advertising, you see moving home incurs many ancillary costs and companies are only to keen to keen to have advertising on high traffic sites listed in Alexa. On top of which they have a number of international investors.

So now what of the business side, well interested parties can buy a franchise for a particular area and earn commissions on all sales in that area, in addition they can earn money from sub affiliates either in their area or from anywhere in the world. Now I think they have all angles covered and we will have to see how everything pans out, The only thing I do not like is the early starter Guarantees, which sound a bit get rich quick, but I can understand this is needed in order to get the all areas covered as soon as possible and the guarantees will not last forever.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogdens Blog   International Adventurers
Philippines Better Home Based Business   Sell My House and Earn Money

Marketing your Business

Marketing Your Business

Many people become confused when they use SEO techniques to market their business and it is usually because most so called SEO expert start talking about PPC (pay per click),keyword density, page ranking, duplicate content or Google algorithms and the like.

You do not need to worry about any of this, use Google webmaster guidelines as a starting point and ensure that your main website is correctly titled with Metatags for both keywords and description. The title will display in your browser and the description will show up in the search results so both should contain your main keyword phrase if possible,

You have probably heard about back links being necessary to to improve the position of where your website appears in results, so how do you go about getting back links. In my opinion the best backlinks are the ones you create yourself because you can ensure they are correctly tagged , not only that but you can provide potential customers with more information at the at the same time. you can do this by creating blogs and posting to them on a daily basis and also by placing free classified ads on known to be frequented by search engine spider, looking for new content.

Your backlinks will grow slowly in time, because you are working on a long term strategy. you can also use the feeds from one of your blogs to provide updated content to your website. The fact you may be syndicating similar content in multiple blogs will not be regarded as duplicate content.

David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden David Ogdens Blog International Adventurers Philippines Better Home Based Business

Marketing your Business

Creative Writing for the Internet

You can easily get your creative writing juices flowing my starting some form of daily diary, keeping people up to date about what you are doing, it does not have to be too elaborate. But it will soon become a habit. I actually started creative writing on the Internet to support adventure racing, and produced daily blogs and reports on my exploits which people found interesting and enabled me to get sponsors each race cost on average $12,000 for entries, travel etc.

It helps if you have an interest in what you are writing about'

Below is am example of todays diary, one of my long term aims is to organise adventure sports in the Philippines so I am running a dairy which let people know about my interests a mixture of work and pleasure letting people know I am a real person not just someone trying to make money from them.

Life In the Philippines

Today was an interesting day, started well with an online webinar where Tom Prendergast explained how Blogfather RSS feeds can be used as SEO assets to power unlimited websites, a great reminder on how easy SEO can be. I then spend a couple of hours on marketing before going out on my mountain bike.

I use my mountain bike as a way to keep fit and today was a trip of exploration the first part of the trip was along a road that I had driven in my 4*4, its strange when driving it did not seem that most of it was uphill. Anyway I crossed the main Sindangan- Dipolog road and up a sharp short hill along a stony track into the unknown, hoping that it would lead me to the coastal road and home. The ride was quite interesting passing my occasional houses and a couple of villages. there were a few people on the track and 3 to 4 motorbikes. The track undulated and twisted and turned around small hill and at one place I nearly got caught out, heading downhill I rounded a corner to find a rubbish tip with people dumping rubbish down a hillside, the stones were replaced by thick mud, not the place to fall, I was lucky dodging a couple of dogs and was soon climbing up the next hill. Eventually I reached the summit and could see the vista of Sindangan Bay and the track dropped sharpl y away. At times I had to keep the brakes on a go slowly not knowing what was around the corner, at other times I could just let rip. Towards the end a motor cycle passed me and I speeded up using him as a guide as to what lay ahead. The track did join the coastal route some 500 metres from my starting point, so now I have a second circular route.

Back home I discovered my satellite card is not working so i tried to contact the provider Cignal with little success kept getting crossed lines or calls would drop out, got very frustrated, tried emailing but replies take 48 hours or more. Talk of how not to run a business. Cignal do not know what service is. so guess the evening entertainment will be reading.

Until the next time David Ogden
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden David Ogdens Blog International Adventurers Phillipines Better Home Based Business Creative Writing for the Internet

Free online conference room

Marketing your Business Free online Conference Room

The rising costs of travel due to fuel price hikes and the downturn in the economy is forcing many companies to look at ways of reducing costs. If your business has a number of offices, or you have have personal who travel to meet with clients substantial savings can be made.

Looking back a the time I worked in the Oil Industry, I used to travel from Scotland to London on a regular basis. my meetings were generally scheduled in the early morning, so I used to travel down the night before and stay in hotel, charging the cost to the company including meals, on top of the costs of flights and taxis. In addition I would go out to lunch, charging it to the company before catch an afternoon flight home. Not only that I was out of my office for a whole day for a meeting taking on average a few hours.

An online conference room offers substantial savings and is not only cost efficient it is time efficient as well. A modern online conference room makes use of VOIP allowing instant communication and includes the ability to share presentations and even share web browsing which is ideal for support situations. My conference rooms also include a white board suitable for brain storming and the ability to play videos and also record the whole conference session. You know longer need someone to take the minutes.

Online conference rooms can be tailored to your needs even modified to match your companies image. Room sizes varies from 3 - 2,000 people. Your online conference room can be upgraded or downgraded on a monthly basis, so if you have a big event coming up and want to upgrade your room from 100 seats to 1,000 seats and then after the even you can downgrade back to 100 seats, which is the average size room for most business use and costs $250 per month. Click here to check it out today

David Ogden
Internet Marketing Mentor
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden  David Ogdens Blog  International Adventurers  Philippines Better Home Based Business    My Tomorrows Home Business

Philippines SEO

Marketing Your Business
Philippines SEO

The one thing that I notice that is different with Philippines SEO is that more people appear to connect to and use Yahoo instead of Google. the only explanation I can offer is that Yahoo often try to take over your machine, for example when using Firefox 6, if I select Yahoo to carry out a search it immediately attempts to install itself as the default browser in fact the meta tag of Yahoo Philippines reads:-

Welcome to Yahoo!, the world's most visited homepage. Quickly find what you're searching for, get in touch with friends and stay informed with the latest news and information

Many people in the Philippines also use Yahoo for its free email including many so called Philippine SEO experts now I am sorry to say free and experts are not words that go together. Someone who is making money from SEO can surely afford their own website, hosting and mailing system. If you request services from Philippine online marketing you will get a reply from TheInterbiz.com.

The SEO work that I perform for my clients revolves around selecting good keywords, simple web and blog design, back linking and creative writing services and my fees range from $200 -$36,000 depending on the time and effort involved.

David Ogden
Internet Marketing Mentor
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden  David Ogdens Blog  International Adventurers  Philippines Better Home Based Business    My Tomorrows Home Business

Marketing your Business

Marketing Your Business
Using a blog for marketing your business

Many people and some businesses use a blog as their main website because they are easier to set up and need no specialised knowledge. Your blog can be hosted on a public site such as Blogger, which is owned by Google or Wordpress.com however Wordpress does not accept business blogs. The problem with public sites is they can get shutdown without warning and for no apparent reason so you are best to place a blog on your own website.

You can download and install a blog from WordPress.org or if you have web hosting that includes Fantastico you can use that to easily install a new Wordpress blog.

When you install your blog remember to choose a good keyword for its name. Everything you do online for marketing your business revolves around keywords so you should keep track of all your keyword research and store it in a document for easy reference.

I advice people to publish new content on a daily basis if possible, that way you can add the RSS feed to your main website to provide a source of new data for the search engine spiders to read and index. Make full use of Categories and Tags to list all your keywords and link to other relevant websites and blogs that you own.

David Ogden
Internet Marketing Mentor
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden  David Ogdens Blog  International Adventurers  Philippines Better Home Based Business    My Tomorrows Home Business

Marketing your Business

Creative Writing for the Internet
marketing your business

Creating writing for the Internet is not as difficulty as you think, it is not like writing a novel when you first have to think out an outline plot, and details and characters before you can even begin to write. You are writing about your business, your livelihood which should supply many angles to follow up on.

Some people if starting a new business as an affiliate may have an initial problem, in that they may not know much about the business. However one way around this is to write a blog on a daily basis about what they are learning about their new business. In the back office of many sites there is information and sample emails which can be used for marketing your business and also form the basis and source of your creative writing.

One tip which is worth remembering when creative writing, is to keep a copy of all your work, overtime this will develop into your own library on various subjects, on days when you cannot think what to write about you can revisit these documents and rewrite some of the contents, it maybe as simple as finding and replacing one keyword phrase with another to create a new blog entry.

Quite often when doing you creative writing research you will find an article which provides you with another idea to form the basis of a future post just remember to bookmark the article for future use, rather than following up immediately which can district you from your current task.

Until the next Time

David Ogden
Internet Marketing Mentor
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogdens Blog    International Adventurers    Philippines Better Home Based Business

Creative Writing For The Internet

Creative Writing for the Internet
Marketing your Business

It is amazing the power of the written word, less than a week ago Butch Hamilton held a webinar to show just how to become a creative writer, which seems like a black art to some people, but is a vital requirement to grab top positions in Google and other Search engine such as Bing and Yahoo.

The webinar Creative writing on the Internet was a live event and Butch put together a blog post in front of an International audience and invited attendees to join him and add content to his blog. Such has been the response that the blog climbed to page one of Google within the space of a few day, due to the quality of content added by subscribers, proving once again the power of the written word.

The information provided on this blog is invaluable, and I am looking forward with anticipation for the next webinar this weekend to pick up a few more tips. You see you are never to old to learn`, who says you cant teach an old dog new tricks.

Until the next time

David Ogden
Internet Marketing Mentor
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogdens Blog    International Adventurers    Philippines Better Home Based Business

Marketing your business

Marketing your Business
Your email address

When marketing your business on the Internet, your email address forms part of your branding and in order to present the right image you must use an address that points to your own domain. Since I have moved to the Philippines, I have noticed that many companies use a yahoo email address. This is not good business practice.

Email is an important communications channel for marketing your business and in order to have full control you must use your own domain, where you can have full control over you system to control spam and ensure at the same time mail get through to customers.

Yahoo is particularly bad for blocking incoming mail for no apparent reason, so you do not even know email is missing, Yahoo also has a habit of taking over your computer and altering how you computer works to benefit Yahoo. Other free mail services such as Hotmail and Google are just as bad for business. Lets look at a couple of aspects

Technical

• You get more reports of problems with free mail services. Mail that disappears, account access that's lost, email that doesn't arrive, email that can't be sent ... these are all common issues that I see every day.
• Because they all share one common characteristic: there's virtually no customer service.
• If you have a problem with Hotmail, or Yahoo mail, or Google mail or whatever free email service you're using, you have nowhere to turn. There may be a customer service email address or web form, but from what I've heard and experienced myself, it's apparently only there for show. IF you get a response at all, which is rare, it's likely to take a long time and be a "canned" response. If you need hands-on help to deal with your particular situation, there's nowhere to go.
• Because you're getting what you paid for. You paid nothing, and that's what you're getting. The provider is under no obligation to do anything for you. They're well within their rights to ignore you completely, which is apparently what most do.
• At least if you pay someone for service you have some leverage. First of all, these providers typically promise service, and if they don't deliver, you have the option of taking your business elsewhere.

Perception

• When I see a business using a free email account, particularly a Yahoo account, I immediately think: "this business doesn't care about email, or using the Internet to communicate with their customers."
• This perception is shared with Internet-savvy customers.
• The perception might be wrong.. The company may be deeply devoted to their Internet-using customers. But using a free email account doesn't say that. A free email account says "we're not willing to take the relatively small expense to make sure we have reliable email".
• In my opinion, any business small or large, should have their own Internet domain, and handle their email using that domain. Most domain registrars make that easy, and offer very competitively priced packages, including customer support.
• "Company@yahoo.com" will always look cheaper and less professional than "anything@company.com". Not to mention that "company@yahoo.com" is more likely to have technical problems without anyone to help you resolve them.

If you are a regular user of email you will receive a lot of spam, its a fact of life and usually it comes from an address with numbers in it such as "dakar25@yahoo.com or similar, Many people set up a spam traps on their mail system to delete incoming mail with numbers automatically so it is also bad practice to use numbers as part of your email address even on your own domain. Use a meaningful address

David Ogden
Internet Marketing Mentor
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogdens Blog    International Adventurers    Phillipines Better Home Based Business

Marketing your Business

Creative Writing For The Internet Back Links

I do not know what it is about Internet marketing but the same questions are repeated time and time again in various forums about items such as back linking and no matter what answers are given, the question is raised again and again.

I have come to the conclusion that very few people are interested in the answers, perhaps they post to the forums to get backlinks.

When someone asks me for help in marketing their business I usually start with a test project. I discuss with them how they are marketing, what kind of keywords they are targeting and then show them two tools which I use every day a classified site and a simple web page builder. I then ask them to create 1,000 classified ads and 500 single webpages to promote their business.

The creative writing project needs to be completed for the following reasons.

• To learn how to build backlinks
• To learn creative writing for the Internet techniques
• To prove to me they can follow instructions and are prepared to put in the time and effort to market their business

Some people are gifted and able to write thousands of words on a subject, but most cant. I for one like normally like to write as few words as possible, but this approach does not work when you are writing for the Internet. Few people will read your beautiful crafted classified ad, so do not try selling or use pictures, what you need to do is provide information for the search engine robots or spiders. The spiders are avid readers and will follow all your links seeking more information, the better the quality of the content, the more often they will return and the higher your site will rank.

One method I use is to precis an article or document, rewriting it in my own words, some people use spinning software to rewrite information but I prefer to avoid this as you tend not to read the article so you are not learning yourself.

David Ogden
Internet Marketing Mentor
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Who Is David Ogden   David Ogdens Blog    International Adventurers

Marketing your business

Top SEO Results Tips
Marketing your Business

You know some people just do not get it when it comes to marketing on the Internet. to be successful you must have a good site, so what is good you might ask. Well in search engine optimisation terms you need to keep the site simple.

• A good keyword specific title and website address.
• Use Metatags for Keywords and Descriptions
• Do not use flash, it cannot be read by search engine robots
• If you use photos or links make sure they are tagged with your keywords.
• build a keyword specific home page with content to attract search engine spiders
• Use an RSS feed from a blog to provide daily updates about your business, services or products
• Keep the design clean with simple coding for fast loading using an HTML editor designed for the job such as Edit Plus rather than specialised web building software or Microsoft Word which adds lots of redundant code.

Now some people have a problem with creative writing, but as a business owner this should not be a problem, if you can talk about your business, then just put it into writing. Now there are a some people who try to sell products or services that they have little or no knowledge about and to be honest they are heading for failure. The only way to turn this around is to learn about the product. If you are in this situation as you learn about your product or service, write about what you are learning. this will both give you more knowledge but at the same time will promote your business, its a win win situation, and is what creative writing is all about.

If you are ever running short of creative writing content use the Internet to search for information about some aspect of your business and then rewrite the information in your own words adding your own twist.

David Ogden
Internet Marketing Mentor
Helping People Help Themselves
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

email system

Top SEO Results Tips
Marketing your Business

Today I was speaking to a business owner who was looking for an emailing system capable of sending out mail to lists of 5,000 people on a daily basis. I was explaining that the mailing section of my marketing system could easily handle this task as you can load as many leads as you like into the system, which will than send out a verification letter, so that people can sign up to your list or stop all future mails.

Now many email systems charge extra to load leads and some only allow you to load leads that you purchase from them to be added to the system. My mail system not only does not charge extra but also allows you to build simple subscription boxes to place on your websites to capture leads.

The completes marketing system which includes, hosting, your own 5 seater conference room, lead capture and SEO portals, free training and 24/7 support retails at $54.95 per month which is unbeatable value.

David Ogden
Internet Marketing Mentor
Helping People Help Themselves
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Top SEO Results Tool

Top SEO Results Tips
Marketing your Business

Today I was speaking with a gentleman, who signed up to use one of my marketing tools and I asked him how his business was doing and he replied that he had been working online for about a year but was having trouble getting traffic and had made no sales. I discovered he was selling Quickbank products, on delving a little deeper it turned it turned out that one of the products was a traffic generator which seemed ironic. I asked him if he used any of the products himself and he said an emphatic NO.

One basic point about marketing your business online or offline is you must know your product. Relying on the sales literature which hundreds if not thousands of other people are using just is not good enough. You need to be able to provide your unique insight, which is why some people are more successful than others.

Far too many people think that to earn money online all they have to do is post a few adverts directing people to an affiliate page and the money will come rolling in, if this was so we would all be millionaires. The way you earn money on or offline follows the same formulae Time + Effort = Money or to put it another way you earn money from the time and effort you put into your business. A traditional business needs start up capital as it is very difficult to run a business if you have no seed capital to get you going.

The cost of setting up an Internet business is much lower, but it is not free despite the many free offers you may see, to make money you need to invest money and put in time and effort to earn more.

The basic advice I gave to this Gentleman was to go back to the drawing board and find a product or service that interested him, or he had knowledge about, research this niche for money earning product and keywords and then build a blog to include a lead capture box and to provide updated information about his niche on a daily basis with links to his business sales page.

David Ogden
Internet Marketing Mentor
Helping People Help Themselves
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8

Marketing your business

Top SEO Results Tips
Marketing your Business

TheInterbiz launches the concept of online conference rooms http://onlineconferenceroom.theinterbiz.com/ in the Philippines, a cost effective way of getting your message across to customers in the region and providing training to staff in remote location.

The Philippines is the ideal place to use Web conferencing for business as it allows conferencing events to be shared with remote locations. We cab also provide either a recorded copy of an event, or a means for a subscriber to record an event. The service allows information to be shared simultaneously, across geographically dispersed locations in nearly real-time. Applications for web conferencing include meetings, training events, lectures, or short presentations from any computer. A participant can be either an individual person or a group. System requirements that allow individuals within a group to participate as individuals (e.g. when an audience participant asks a question) depend on the size of the group. Handling such requirements is often the responsibility of the group. In general, system requirements depend on the vendor. The service is made possible by Internet technologies, particularly on IP/TCP connections.

Our solution requires a small piece software to be installed via download by the presenter and participants prior to the event and provide a complete solution. We also provide a means of interfacing with email and calendaring clients in order that customers can plan an event and share information about it, in advance.

Support for planning a shared event is typically integrated with calendar and email applications. There is a method of controlling access to an event.

The term webinar is a neologism, short for Web-based Seminar, a presentation, lecture, workshop or seminar that is transmitted over the Web, specifically a portmanteau of web & seminar, to describe a specific type of web conference. Some argue that webinars might be one-way, from the speaker to the audience with limited audience interaction, so one-way broadcasts are perhaps more accurately called webcasts. Our Webinars themselves are more collaborative and include polling and question & answer sessions to allow full participation between the audience and the presenter. Our online web conference room technologies incorporated the use of VoIP (voice over Internet protocol) audio technology, to allow for a completely web-based communication.

David Ogden
Internet Marketing Mentor
Online Conference Room
+1-386-308-1956 USA Office after 6PM EST
+63-999-114 1149 Philippines 0600-1200hrs GMT +8